Category Archives: registration

TheMediaBriefing: FT.com’s Rob Grimshaw on mobile, customer data and multimedia journalism

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"In the second part of our exclusive interview with FT.com head honcho Rob Grimshaw, we tackle some of the specifics behind the FT's digital strategy. That includes: how the site uses customer data, why mobile is so important and how the profits from those 189,000 paying customers are re-invested back into multimedia journalism."

allmediascotland: Subscriber Success for New News Website

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"A local news website has picked up 3000 subscribers in just a matter of months - and is making revenue despite having no online display advertising. ... [Eastwoodmercury.co.uk] caters for the middle-class Glasgow suburbs of Newton Mearns, Clarkston and Giffnock and is the brainchild of Tom McConigley, editorial manager of Clyde and Forth Media."

paidContent:UK: FT.com Takes Free Articles Away From Unregistered Users, Except Via Search

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"[The Financial Times is] now ensuring that no free articles are on offer to non-registered users. ... While it’s closing stories off to directly-visiting users, with First-Click-Free it’s leaving the door ajar to search visitors, however. ... FT.com is set to trial day and week payments via PayPal."

Gamesindustry.biz: Registration FAQ

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"In January 2010 GamesIndustry.biz will require anybody wishing to read our content to register with the site. That includes news, int,ws and editorials, as well as our education and directory content ... [We're] aiming to evolve from a leading industry news website into the biggest trade community in the videogames business. ... [We] don't believe that unqualified traffic is of any benefit for a trade-focused website."

paidContent: Star Tribune Tries Lower Price For Vikings Premium

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Staci D. Kramer: "Day in, day out, we’re writing here about the ways news outlets are trying to get users to pay for content and registration is key in nearly every one. If it isn’t global, easy or transparent, the content had better be really good and the price better be right because the pool of people willing to complete the process—let along enter payment info—will get smaller and smaller along the way."

Roy Greenslade: Exclusive interview with Financial Times chief executive

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"Perhaps his most startling revelation is that the paper's digital income now accounts for 20% of all its revenues, up from 14% in 2007 ... Sales of the British FT have dipped in recent months, down about 6% year on year ... Meanwhile, subscriptions to FT.com went up by 18%. The paper now has 117,000 individual subscribers on annual deals. It has also sold 650 lucrative licences to corporate clients. ... He revealed that the FT is also looking at the possibility of introducing micro-payments, but as an accompaniment for subscriptions, not their replacement."

Guido Fawkes: The Economics of Blog Comments

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"In the last four years 200,000 comments have been made, the signal to noise ratio and average quality of the comments has declined. That is an inevitable consequence of having among the tens of thousands of readers a number of moronic, window licking, certifiable loonies. ... Things will be changing in the New Year, you will still be able to say what you like (within somewhat arbitrary inconsistent limits) without pre-moderation or registering. However there will be incentives for those who produce better quality commentary based on a new element of co-conspirator community rating. Good comments will be more prominently displayed, disliked comments will be less prominent."

The Bivings Report: The Use of the Internet by America’s Largest Newspapers (2008 Edition)

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"Speaking generally, our study shows that newspapers are trying to improve their web programs and aggressively experimenting with a variety of new features. However, having actually reviewed all these newspaper websites it is hard not to be left with the impression that the sites are being improved incrementally on the margins."