Birmingham Post: Why the Birmingham Post must change

Marc Reeves: "I believe the weekly model is the best option for the Post. There's a lot of emotion connected to the supposed status of being a daily paper and many of my contacts in the city regularly state baldly to me that 'Birmingham simply must have a daily business paper'. But at what cost? Increasingly, our diet of daily and immediate news is fed by online services and broadcast media, and newspapers have a much reduced role in bringing news we didn't hear first somewhere else. Papers are increasingly more about providing analysis, comment and insight. I believe that should be the role of the Post in print - to explain and examine the big decisions and issues in the region, while keeping readers up to date with the immediate through our website and other online services."