BuzzMachine: Bring it on, Rupert
Reply
Jeff Jarvis: "Considering how infrequently I read Wall Street Journal articles, its threatened plans to bring on micropayments would turn out to be a much better deal for me than for the Journal. ... [The] problem here is the myth of regular readership. ... Online, we get to see what people really read - and what it’s really worth to them - and that’s a lot less than we ever thought."