New Media Age: Publishers need to think more like brands

Posted on 17 February, 2011 by Martin Stabe

Gina Lovett: "In some verticals, like fashion and beauty, the content being produced by brands is proving a real competitive threat to online women’s magazines. ... Pursuit of the seamless integration of content with ecommerce is expediting the evolution of online magazines into etailers: think News of the World’s Fabulous magazine and IPC Media’s Look. Meanwhile, online stores like ASOS are ramping up their content, with editorial appointments from traditional magazine titles like Melissa Dick, former Elle UK editor."

Broadcast: NME Radio kicks off multiplatform push

Posted on 3 September, 2008 by Martin Stabe

"NME Radio will host and record the Jack Daniels Birthday Sessions twice a week for the whole of September ... The sessions will be recorded in the studios for NME radio and will be filmed in HD at the same time. The video will be uploaded on NME's online video player and may also be used to compile a series on NME TV later this year. Interviews around the performances will be posted online and profiled in NME magazine."

currybetdotnet: Woman’s Own gets a print ‘blog’

Posted on 22 March, 2008 by Martin Stabe

When did print start trying to mimick online, rather than the other way around? Martin Belam pints out "[T]he 'Woman's Own' 'interactive' section, called 'Chat Room'...trie[s] to present essentially online interactions in print."

Guardian Unlimited: Arts blog:: I abhor racism, and apologise – for speaking to NME

Posted on 5 December, 2007 by Martin Stabe

Morrissey blogs on that interview: "I grew up a chanting believer in the New Musical Express. Last week however, I was the victim of the magazine's agenda to cook up a sensational story"

Telegraph: Hearst makes bid for Emap

Posted on 7 October, 2007 by Martin Stabe

Natmags parent the Hearst Corporation has made a bid for Emap's consumer publishing arm. "A successful bid would see Hearst overtake IPC and give the company a leading title serving every major demographic."

Economist.com: The magazine industry: Out of vogue

Posted on 28 September, 2007 by Martin Stabe

“It's a long, slow sunset for ink-on-paper magazines,” says Felix Dennis ... “but sunsets can produce vast sums of money.”

The Observer: Net closes in as glossy magazines lose their lustre

Posted on 12 August, 2007 by Martin Stabe

'It's all about digital now,' says one [magazine company executive]. 'This ABC period marks a sea change in how magazine companies attend to digital.'

Multimedia: Inside IPC’s Blue Fin

Posted on 16 July, 2007 by Martin Stabe

Press Gazette magazines correspondent Rachael Gallagher and photographer James Young take a tour of IPC's new Blue Fin building, and get to see some of the facilities you don't see in every publishing company HQ — like the wine-tasting suite with its custom spittoon.

Martin Stabe

A UK-centric look at new media and online journalism

Category Archives: IPC