Category Archives: condenast

Adobe Digital Publishing: Introducing a New Digital Magazine Experience

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Another tablet consumer magazine prototype: "Last Friday, Adobe and Condé Nast unveiled a new digital magazine experience based on WIRED magazine at the TED conference in Long Beach, California. Built on Adobe AIR and developed with Condé Nast, the tablet prototype we showed during the TED 'Play' session illustrates the possibilities for magazine publishers to reach readers in new ways."

Bloggasm: Gawker to publish Russian translation of buried GQ story critical of Vladimir Putin

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Simon Owens: "I spoke to Gawker owner Nick Denton after the post hit the web. I first asked him whether there were any concerns that the blog would be violating GQ’s copyright by reprinting the piece. 'We’ll deal with that issue when we come to it,' Denton said. 'It’s not as if we’re cutting into GQ’s Russian audience: Conde Nast wasn’t planning to publish the piece in Moscow.'"

The Daily Dish: Self-Censorship Went Out With Denim Vests

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Julian Sanchez: "The .. somewhat surprising thing is how successful the suppression attempt initially was. Because the article did still run in the U.S. print edition of a fairly high-circulation magazine, which hit newsstands over a week ago, and the only Google results for the article's title, as of late morning, were half a dozen references to the NPR story. Nota bene, incidentally, to publishers who think keeping content offline or locked behind paywalls is a winning strategy."

New York Times: Wired Struggles to Find Niche in Magazine World

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"[Wired] has lost 50 percent of its ad pages so far this year, ranking among the worst off of the more than 150 monthly magazines measured by Media Industry Newsletter. Only Portfolio, which Condé Nast shut down last month, and Power and Motoryacht fared worse. ... Wired’s circulation has gone steadily up, rising 32 percent since Mr. Anderson’s first full year there. But it is still one of the least popular magazines at Condé Nast, with a circulation of only 704,000. Its Web site, meanwhile, is the most popular of Condé Nast’s magazine sites, with about 11 million unique visitors a month, according to the company’s internal figures. That suggests that technology-forward readers prefer to read articles in a technology-forward way."

Journalism.co.uk: News orgs must reassess why they are using social media, says Ben Hammersley

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Wired UK will have five 8,000-word articles per month. Ben Hammersley: "Everything in the middle [between aggregation and high quality] will die away and you're going to see that in every industry, which is why we're launching a big glossy magazine in the middle of a recession," he says.

The Big Money: Glossed Over: Why can’t magazines get the Web?

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"One notable exception is People.com, which says that it receives 8.6 million unique visitors and some 733 million page views a month. Those are large and impressive numbers, but compare the site to CNN.com (35 million page views daily, 276 million on Election Day alone) or ESPN.com (67 million page views each Monday night for its NFL content alone) and you begin to get a feel for magazines' relatively meager presence in the world of old media transformed online."