How Vogue monetizes old content | Felix Salmon
Tuesday, 13 December 2011, 13:13
Felix Salmon: “[Vogues'] archive will cost you $1,575 per year, but the price point makes sense to me. The value here is in the index: even if you had a full archive of Vogue back-issues sitting on your bookshelf (something many fashion-industry profes…
New York: The Cut: Vogue’s New Archive Site Costs $1,575 for a Yearly Subscription
Tuesday, 13 December 2011, 13:09
“Vogue’s much-hyped archive website goes live today, and as promised, it contains every single page from every issue dating back to the magazine’s American debut in 1892. According to Vogue’s press release, the site is searchable by decade, brand, desi…
The story behind Vogue’s iPad app – Features, Gadgets & Tech – The Independent
Friday, 5 November 2010, 11:16
"The iPad product has been produced by the magazine team without additional staff. Vogue's website operates independently and [Vogue UK editor Alexandra] Shulman, while praising the online team for its rapid response to fashion news stories, warns that the brand will need to delineate its various offerings. 'There's no point in putting behind-the-scenes videos on the website for free if you are trying to get people to look at them for £3.99 on the app,' she says."
WWD: Anna Wintour Weaves Her Web
Friday, 10 September 2010, 09:54
"The new vogue.com — created in conjunction with Code and Theory, the digital development company behind the streamlined Web sites of The Daily Beast, Interview magazine and NBC New York — has such elements as an oversize features carousel (which integrates advertisements) with images that are three times larger than before, a locking navigation bar (essentially a traveling table of contents), plus Vogue-inspired typography and lots of white space, or “breathing room,” as Caroline Palmer, editor of vogue.com, put it."
Mashable: Dissecting the New Vogue.com: How One Magazine Did the Web Right
Friday, 10 September 2010, 09:50
"the new Vogue.com is essentially a vehicle for fashion multimedia. In the same way that its print counterpart is a showcase for huge, glossy photo spreads, the website is an exhibit for large, high-quality images and video. Full-screen slideshows are a perfect fit for elaborate fashion collection displays, for example."
WSJ: Anna Wintour on the Web, Vogue’s Future, and the iPad
Saturday, 24 April 2010, 12:13
Anna Wintour: Vogue.com relaunch coming in August, following by focus on iPad.
Techcrunch: Vogue’s New iPhone App Will Style Your Wardrobe And Please Advertisers
Thursday, 25 February 2010, 10:29
"Vogue Magazine is launching an innovative iPhone app that takes a page from social fashion startups like Polyvore and the Like.com’s Couturious. The free app, called the Vogue Stylist, is meant to be used by women to do exactly what its name indicates: help style women’s wardrobes."
