FT.com: Hacking fears prompt Mirror review
Tuesday, 26 July 2011, 08:51
"UK newspaper groups are coming under pressure to look closely at their internal operations. Shareholders in both DMGT and Trinity Mirror have told the Financial Times that in light of the phone-hacking allegations they would “assume no less” …
Runnin’ Scared: Osama Bin Laden Fake Death Photo Makes New York Post, Daily Mail, Sun, Mirror and So On
Tuesday, 3 May 2011, 00:08
"The obviously Photoshopped picture of a 'dead' Osama Bin Laden, which has been circulating since at least 2009, is printed large and proud … on page two of today's New York Post. They were far from the only ones to take the bait….
NEw Media Age: Publishers crack down on illicit tracking
Wednesday, 23 March 2011, 16:33
"It has emerged that last year Mirror Group 'kicked ad networks off' its vertical sites 3am and Mirror Football to clamp down on third-party data harvesting. It is now focusing on building premium sales, meaning it avoids having to pass …
psmith, journalist: Smoke and Mirrors: Why the Daily Mirror will not build a paywall
Wednesday, 20 October 2010, 12:50
Patrick Smith questions that Marketing story about a Mirror paywall project: "Here’s the problem with stories like this: There is no one-size-fits-all solution; to charge for content is not to erect a paywall. … I’ve spoken to more than one person at Trinity Mirror and right now, while nothing is ruled out, not much has been finally agreed. But it’s safe to say Trinity is not keen on the idea of all-encompassing walls. In fact, it’s not all about monetising content through a simple fee for news and comment – but about making the most of relationships with readers through games and niche products. …"
InPublishing: Delivering engagement
Friday, 24 September 2010, 17:27
Trinity Mirror's Paul Hood: "Our philosophy: to be a digital anchor, not a digital windsock. … Verticalising [football and 3am] has also allowed us to do a much more effective job of curating related content and managing the contributions from their respective audiences."
Wired.com: Letter From the U.K.: The Death and Rebirth of British Tabloids
Tuesday, 6 July 2010, 11:32
Peter Kirwan: "Look ahead three or four years, and the prospect emerges of a transatlantic site, mirroring the talent and capital that shifts restlessly between Los Angeles and London. It’s not outlandish to project a scenario in which Mail Online employs a similar number of journalists in the United States and the U.K."
Mirror: Prince – world exclusive interview: Peter Willis goes inside the star’s secret world
Tuesday, 6 July 2010, 10:44
"[Prince] explains that he decided the album will be released in CD format only in the Mirror. There'll be no downloads anywhere in the world because of his ongoing battles against internet abuses. Unlike most other rock stars, he has banned YouTube and iTunes from using any of his music and has even closed down his own official website. He says: "The internet's completely over. I don't see why I should give my new music to iTunes or anyone else. They won't pay me an advance for it and then they get angry when they can't get it."
New Media Age: Paywall publishers abandon old audience measures
Wednesday, 31 March 2010, 09:19
"News International has suspended its membership to web traffic measuring firm ABC Electronic following its announcement it will introduce paywalls in June."
Press Gazette: iPhone apps for Trinity Mirror nationals and websites
Thursday, 17 December 2009, 18:01
"[Trinity Mirror] will provide apps for its Daily Record and Daily Mirror newspapers free of charge; however it intends to charge a fee – which is yet to be set – for the [3am.co.uk and Mirrorfootball.co.uk] website apps when they launch in the New Year."
Econsultancy: 3am site goes from swearing off SEO to keyword stuffing in 3 months
Monday, 7 December 2009, 23:00
Malcolm Coles (on November 18): "The Daily Mirror's 3am.co.uk gossip site has gone from disavowing SEO and promising to concentrate on building a loyal audience – to stuffing its HTML titles with as many keywords as it can think of. And then adding some more. Before finally making sure Britney is in there."
Roy Greenslade: Mirror man calls for end to ‘unique users’ metric
Friday, 2 October 2009, 13:07
Matt Kelly: "Until we bite the bullet and forget about this mad race for users, and focus instead on building engaged, loyal audiences, we will continue to see the value of our content erode online."
paidContent:UK: WTF? Mirror’s New 3am.co.uk Is Ballsy And Bitchy In Spades
Wednesday, 19 August 2009, 12:26
Comment from Matt Kelly: "By choosing the 'odd' navigation we did, by writing funny headlines that might not perform well in google, by blatantly disregarding the ABC of good SEO, we are positively eschewing the opportunity for multi-milllions of casual users, in favour of a smaller band of regular, engaged, users." Hmm.
Telegraph Blogs: Murdoch’s paywall is a gift to the competition
Thursday, 6 August 2009, 19:14
Shane Richmond: "This is a great opportunity for the Mirror, The Daily Star and, I suppose, producers of pictures of topless women, to hoover up those Sun readers who aren’t sure whether they want to pay."
Currybetdotnet: Press silence on Alfie Patten DNA test result broken by Google News
Friday, 27 March 2009, 12:25
"Yesterday, The Mirror was reporting a further development in the story of the 13 year old boy named as a father. … The Mirror has pulled the story from their site. It is an interesting test case of whether legal deletions should also cover SEO-orientated keyword stuffed URLs. They might have pulled the story, but I can still read the headline on the resulting 404 page."
