currybetdotnet: ‘Do online newspapers have a future in a Digital Britain’ – MTM London round-table session
Tuesday, 26 May 2009, 07:38
Martin Belam: on the MTM London "One of the most telling quotes during the presentation for me was "There are too many people in the media. You don't need 25 versions of the same story". There were some incredulous laughs in the audience at this assertion, but I personally think it was one of the more valid points. We know we face over-supply of news, and almost infinite supply of online advertising inventory, so where is the business logic in the infinite online re-purposing of press releases and agency copy?"
