Mashable: Why Burberry Is Now as Much a Media Company as a Fashion Company
Thursday, 22 September 2011, 11:31
"Burberry staged a 'Tweetwalk' earlier this week during which the London-based fashion house premiered every look on Twitter moments before the models hit the runway. … Part of the initiative’s success was driven by a series of “Tw…
The Cutline: The New Yorker publishes its first standalone e-book, ‘After 9/11′
Thursday, 25 August 2011, 17:11
"The New Yorker has ventured into e-books with "After 9/11," a collection of articles on the terrorist attacks and their aftermath that have appeared in the weekly magazine."
New York Times: A Magazine Bets on Readers Playing Tag
Thursday, 25 August 2011, 12:16
"The Condé Nast magazine [Glamour] is hoping that readers will use their cellphones to connect to additional digital content through mobile codes. … Inside the issue, they can point their phones at [Facebook] logos to learn about discounts, giv…
New Media Age: new media age goes online only
Tuesday, 28 June 2011, 19:39
"Over the coming months we’ll be introducing a number of digital services to subscribers, including a subscriber-only email service, a revamped mobile site and an iPad app."
AllThingsD: Fortune Keeps Apple Story Off Web, On iPad and Kindle
Tuesday, 10 May 2011, 12:05
"In the past, Fortune would have published the Apple story online last Thursday, at the same time the magazine was showing up on newsstands and in mailboxes. Instead, the magazine teased the piece with a post from Fortune.com Apple blogger Philip …
FT.com: Websites blur line between telling and selling
Saturday, 30 April 2011, 13:05
David Gelles quotes Natalie Massenet of Net-a-Porter: “In the next five years, media companies are going to become retailers and retailers are going to become media companies,” said Ms Massenet, "It’s inevitable."
The Wall Blog: Facebook is not about brands getting fans it is about engaging with them
Thursday, 14 April 2011, 16:40
Pete Davis: "Can [brands] really create the engaging content that will have their followers believing that their brand in someway reflects their lifestyle choices – whether that be through association with fashion, culture, music or general inte…
Press Gazette: Revenue up at UBM in year it closed 13 magazines
Tuesday, 1 March 2011, 13:07
"UBM said it would continue with its strategy of managing the contraction of its print division – following on from it closing 31 titles and merging or reducing the frequency of others throughout 2009."
Press Gazette: UBM sells The Publican to William Reed in £1.65m deal
Tuesday, 1 March 2011, 13:07
"UBM said today the transaction would see 14 staff transfer to William Reed, which already publishes a series of hospitality and food and drink retail titles – including the other main pub industry trade title, The Morning Advertiser.""
Forbes: Turning Forbes magazine content into Web content — and vice versa
Monday, 28 February 2011, 14:13
Lewis DVorkin: "The way Forbes sees it, there are two sets of business news consumers — print and digital — and each wants something different. The imperative is to use the same underlying information to serve both. To accomplish that, we’re…
Advertising Age: Why Elle, Nylon and Pop Sci Accepted iPad Subscription Plan
Thursday, 17 February 2011, 12:59
"[What] are Elle, Nylon and Popular Science doing, accepting Apple's [iOS subscriptions] terms?"
New Media Age: Publishers need to think more like brands
Thursday, 17 February 2011, 12:07
Gina Lovett: "In some verticals, like fashion and beauty, the content being produced by brands is proving a real competitive threat to online women’s magazines. … Pursuit of the seamless integration of content with ecommerce is expediting the …
Economist: Read all over: The rise of the supermarket rag
Thursday, 18 November 2010, 14:11
And not just in print: "They do not throw lavish parties. Their editors are not immortalised in films. But the magazines put out by Britain’s supermarkets have a growing presence where it counts: in handbags and on coffee tables."
The story behind Vogue’s iPad app – Features, Gadgets & Tech – The Independent
Friday, 5 November 2010, 11:16
"The iPad product has been produced by the magazine team without additional staff. Vogue's website operates independently and [Vogue UK editor Alexandra] Shulman, while praising the online team for its rapid response to fashion news stories, warns that the brand will need to delineate its various offerings. 'There's no point in putting behind-the-scenes videos on the website for free if you are trying to get people to look at them for £3.99 on the app,' she says."
