SearchEngineLand: Pages With Too Many Ads "Above The Fold" Now Penalized By Google’s "Page Layout" Algorithm
Friday, 20 January 2012, 14:13
“Google has announced that it will penalize sites with pages that are top-heavy with ads … The change — called the “page layout algorithm” — takes direct aim at any site with pages where content is buried under tons of ads.”
Propublica: The Opportunity Gap
Friday, 1 July 2011, 11:57
An amazing project: ProPublica's investigation into access to advanced courses in US secondary education includes a database of schools allows users to log in with Facebook to look up their school. There are individual pages for each state, distri…
Online Journalism Blog: What I learned from the Facebook Page experiment – and what happens next
Tuesday, 28 June 2011, 08:16
"It suits emotive material … With most blogging it’s quite easy to ‘just do it’ and then figure out the bells and whistles later. With a Facebook Page I think a bit of preparation goes a long way – especially to avoid problems later on. …
Malcolm Coles: The injunction DID protect the footballer Google search volumes show
Monday, 23 May 2011, 12:22
"Until the last few days, there were many more people searching for injunction than there were for his name. Each spike in searches for injunction sees a rise in searches for his name. But it’s only on this Saturday (the final day in the graph) …
Point to Point: Dear Journalists, This is The Title Search Engines Care About
Monday, 23 May 2011, 08:10
"For many journalists, SEO = headline + keyword stuffing. It’s all they know. However, if journalists really want to know and understand how SEO can help them and their publications they should worry a lot less about the importance of headlines …
The Atlantic: ‘Google Doesn’t Laugh’: Saving Witty Headlines in the Age of SEO
Friday, 13 May 2011, 11:08
"If all online searches are literal, what happens to the headlines that involve a play on words? Are those headlines relegated to the print edition, where headline writers have a captive audience? Indeed, as newspapers embrace search engine optimi…
O’Reilly Radar: BrightScope liberates financial advisor data
Tuesday, 10 May 2011, 10:20
Useful advice for data journalism projects, as well: "[The] government data that BrightScope has gathered on financial advisors will go further than a given profile page. Over time, as search engines like Google and Bing index the information, the…
Online Journalism Blog: Is community moderation etc. journalism? Another ice cream question
Friday, 1 April 2011, 13:40
"The point of community management/SEO/social media optimisation etc. from a journalist’s point of view is that it should seek to involve readers as early as possible, and so improve the editorial product while it is produced. Not only that but …
Nieman Journalism Lab: The Newsonomics of The New York Times’ pay fence
Friday, 18 March 2011, 00:10
Ken Doctor: "Though the FT and the Wall Street Journal have long operated successful pay models, the Times’ leap is a big one: The Times isn’t mainly a business newspaper. If it can succeed charging readers for “general news,” that’s a m…
The Australian: We didn’t kill newspapers, says Google
Thursday, 6 January 2011, 16:41
Times interview with Google News creator Krishna Bharat. On unbundling, he says: "Classifieds vanished long before we existed .. We didn't cause this. The fact is news is online for free, monetised by ads."
Search Engine Watch: Link Building via Curation
Thursday, 25 November 2010, 11:17
This strategy for establishing yourself in a new industry is relevant to blogging and journalism, not just SEO: "the basic strategy is the same: contribute to the conversation in your industry, build relationships with influencers, and hope that those relationships lead to links. "
Search Engine Watch: Link Building via Curation
Thursday, 25 November 2010, 11:17
This strategy for establishing yourself in a new industry is relevant to blogging and journalism, not just SEO: "the basic strategy is the same: contribute to the conversation in your industry, build relationships with influencers, and hope that those relationships lead to links. "
InPublishing: Delivering engagement
Friday, 24 September 2010, 17:27
Trinity Mirror's Paul Hood: "Our philosophy: to be a digital anchor, not a digital windsock. … Verticalising [football and 3am] has also allowed us to do a much more effective job of curating related content and managing the contributions from their respective audiences."
Big Mouth Media: Mouse movements may influence Google search rankings
Friday, 16 July 2010, 14:32
"Google's extensive arsenal of ranking factors used to determine a website's position in search results has broadened even further, with the granting of a new patent that accounts for the position of a user's mouse cursor on the screen – even without any clicks."
