paidContent: Trinity Mirror’s GazetteLive Recruits Schoolkids As Hyper-Local Bloggers
Wednesday, 18 February 2009, 18:51
"[T]he Trinity Mirror-owned Teesside Gazette is recruiting 70 school students as bloggers for its post-code level network of news channels on GazetteLive.co.uk as part of a new vocational course. Trinity has linked-up with Stockton Schools to help create a new Creative & Media diploma to launch in September for students aged 14 to 19, and plans are “in place” to extend the scheme beyond Stockton. It’s not a work experience lark for the kids; neither is it cheap labour for Trinity: the new diploma will be equivalent to between five and seven GCSEs or three and a half A-levels if they take the advanced version."
