How Vogue monetizes old content | Felix Salmon
Tuesday, 13 December 2011, 13:13
Felix Salmon: “[Vogues'] archive will cost you $1,575 per year, but the price point makes sense to me. The value here is in the index: even if you had a full archive of Vogue back-issues sitting on your bookshelf (something many fashion-industry profes…
New York: The Cut: Vogue’s New Archive Site Costs $1,575 for a Yearly Subscription
Tuesday, 13 December 2011, 13:09
“Vogue’s much-hyped archive website goes live today, and as promised, it contains every single page from every issue dating back to the magazine’s American debut in 1892. According to Vogue’s press release, the site is searchable by decade, brand, desi…
The Cutline: The New Yorker publishes its first standalone e-book, ‘After 9/11′
Thursday, 25 August 2011, 17:11
"The New Yorker has ventured into e-books with "After 9/11," a collection of articles on the terrorist attacks and their aftermath that have appeared in the weekly magazine."
New York Times: A Magazine Bets on Readers Playing Tag
Thursday, 25 August 2011, 12:16
"The Condé Nast magazine [Glamour] is hoping that readers will use their cellphones to connect to additional digital content through mobile codes. … Inside the issue, they can point their phones at [Facebook] logos to learn about discounts, giv…
Advertising Age: Conde Nast Magazines Flock to Flipboard and Bring Their Ads
Tuesday, 26 July 2011, 10:33
"Several Conde Nast publications — The New Yorker, Bon Appetit and Wired — have started selling ads into the Flipboard iPad app in a bid to tap bigger tablet audiences and revenue."
Wired.com: Sidestepping Apple: From Amazon to Condé Nast, Companies Rethink App Strategies
Tuesday, 26 July 2011, 10:33
"Condé Nast, whose holdings include Wired and The New Yorker, still sells issues of its magazines through their free iPad apps. But after big sales of early issues, the company has also made its iPad editions free for print subscribers — subscr…
WWD.com: E-commerce Luring Top Editorial Talent
Wednesday, 25 May 2011, 16:39
More on trend of retailers becoming publishers: "A new kind of magazine has indeed arrived online and its bringing editors into the sales business. For the last year, fast-growing online retail companies like Gilt and Net-a-porter in the U.K. have…
FT.com: Websites blur line between telling and selling
Saturday, 30 April 2011, 13:05
David Gelles quotes Natalie Massenet of Net-a-Porter: “In the next five years, media companies are going to become retailers and retailers are going to become media companies,” said Ms Massenet, "It’s inevitable."
Information Aesthetics: Urban Open Data: 100 Million 311 Calls in New York Visualized -
Friday, 5 November 2010, 18:50
"Wired recently published an interesting article titled "What a Hundred Million Calls to 311 Reveal About New York [wired.com] digesting some of the insights that can be derived by analyzing more than 100 million 311 calls that have been placed in New York since its inception in March 2003 … "
Information Aesthetics: Urban Open Data: 100 Million 311 Calls in New York Visualized -
Friday, 5 November 2010, 18:50
"Wired recently published an interesting article titled "What a Hundred Million Calls to 311 Reveal About New York [wired.com] digesting some of the insights that can be derived by analyzing more than 100 million 311 calls that have been placed in New York since its inception in March 2003 … "
iA: WIRED on iPad: Just like a Paper Tiger…
Sunday, 30 May 2010, 09:17
First, the paper magazine was crammed into the little iPad frame. To compensate for the lack of interactive logic, this pretty package was provided with a fruity navigation. In the end it was spiced with in-app links, plucked with a couple of movies and salted with audio files (”interactive”). Then it was off to marketing. And it sold 24,000 copies. Dammit. It’s the Nineties all over again. … Here is a short, evil rundown of how iA sees the new WIRED app. … Let’s make this clear once and for all: at the current surface and resolution of the iPad, multi column layouts for long screen texts are sentimental nonsense."
paidContent: Wired Mag App Sold 24,000 Downloads On First Day
Thursday, 27 May 2010, 20:09
"Wired magazine sold 24,000 copies of its $4.99 app in the first 24 hours of its release, …"
Wired.com: 26 Percent of Wired’s Mobile Traffic Comes From the iPad
Saturday, 24 April 2010, 12:09
"Less than three weeks after its launch, Apple’s iPad already accounts for 26 percent of the mobile devices accessing Wired.com. Overall, mobile devices account for between 2.3 percent and 3.5 percent of our traffic. For April 3 to 19, iPad users represented 0.91 percent of total site traffic."
Macworld: Condé Nast plans iPad versions of GQ, Vanity Fair and Wired magazines
Wednesday, 17 February 2010, 09:10
"Publisher Condé Nast is planning Apple iPad versions of popular titles including GQ, Vanity Fair and Wired magazines. "We look at (iTunes) as a digital newsstand," said Sarah Chubb, president of CondéNet."










