GigaOm: How Chartbeat wants to help save the media industry — Tech News and Analysis
Tuesday, 2 August 2011, 11:31
"Online, every click and interaction can be tracked and charted and graphed over time, to create a picture of what is happening at any minute of the day. .,.. Chartbeat … has just launched a … service called Newsbeat to help provide that data….
TheMediaBriefing: Should you measure articles’ revenue performance in real-time?
Tuesday, 28 June 2011, 12:54
Graham Ruddick: "Should journalists be judged by the commercial performance of their work? The answer to this must be yes. It seems inconceivable that a commercial venture should allow its staff to operate in non-commercial ways. But making a dire…
Forbes: Journalists and Statistics: Paying Attention to the Data of a New Media World
Tuesday, 28 June 2011, 10:32
Lewis DVorkin: Forbes is using Newsbeat, a product from Betaworks as a real-time analytics tool. Also: "Our full-time staffers and contributors each have their own personal dashboard to tell them how they are doing. And, of course, each of their p…
Nieman Journalism Lab: The New York Times’ R&D Lab has built a tool that explores the life stories take in the social space
Monday, 25 April 2011, 16:42
"For the past several months, the R&D Lab has been working, quietly, on a time-based representation of how the Times’ news content is being shared in Twitter’s social space. Its name: Project Cascade. … The team had access to a trove of …
Nieman Journalism Lab: Engagement: Where does revenue fit in the equation?
Friday, 29 October 2010, 10:29
"Philly.com’sequation puts a numerical value on user engagement by calculating what percentage of the site’s users fulfill certain criteria, including viewing multiple pages, spending more than six minutes on the site, leaving comments, sharing content through social media, or returning regularly. The equation allows philly.com to track how the site is doing in terms of these individual categories of engagement, as well as averaging them out to obtain an overall engagement percentage. … But several people … questioned the usefulness of an equation that doesn’t take into account how user behavior affects the news organization’s bottom line …"
New York Times: Some Newspapers Shift Coverage After Tracking Readers Online
Monday, 6 September 2010, 10:38
"Looking to the public for insight on how to cover a topic is never comfortable for newsrooms, which have the deeply held belief that readers come to a newspaper not only for its information but also for its editorial judgment. But many newsrooms now seem to be re-examining that idea and embracing, albeit cautiously, a more democratic approach to serving up the news, particularly online."
Nieman Journalism Lab: The Newsonomics of the FT as an Internet retailer
Friday, 27 August 2010, 15:34
Ken Doctor: "analytics, the smart gaining of knowledge from data, was at the heart of the company’s successes and plans. If we look at the emerging newsonomics under the FT business, we see how analytics are driving both of the FT’s two basic business lines, reader revenue and advertising revenue."
NewTeeVee: Are Publishers Ready to Embrace the iPad — Without Ads or Analytics?
Thursday, 1 April 2010, 17:01
"With the launch of the Apple iPad … many web video publishers are already getting ready for the device by rolling out new video pages that will support HTML5 web video delivery … The problem is that HTML5 is still in its infancy, and as a result heavily lags behind Adobe Flash for features that many video publishers already take for granted."
Forbes.com: iPad, Kindle Won’t Be Newspapers’ Savior
Sunday, 7 February 2010, 23:00
Mark Contreras of EW Scripps and incoming NAA chairman: "We haven't had any contact with Apple, nor have most newspaper publishers I've talked to. But the industry is working on a project that would enable Apple to offer content from multiple newspaper sources. It will probably launch sometime this year. Most of our papers will have iPhone apps for their news sites by the beginning of April…. we had a sports Web site in Knoxville that focused on athletics at the University of Tennessee. Behind the pay wall, we got approximately 2,000 paid subscribers at $5 per month. When we took the pay wall down, the traffic ballooned and so did its revenue. Based on our experience of publishing on the Web for 15 years, pay walls don't make sense."
Wednesday, 7 May 2008, 07:03
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Limor Peer: "It’s symptomatic of the newspaper industry’s trouble defining itself, that it is unsure how to measure its audience."
Tuesday, 6 May 2008, 22:02
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"[B]etween 1pm and 3pm PST (after lunch) or between 5pm and 7pm PST (after work) are the best times and Thursday is the best day."
Saturday, 5 April 2008, 09:29
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"It’s reasonable to assume that the migration to online news would have given organizations an easy and precise way to calculate their Web readership. But the truth is we don’t even know what to count."
Friday, 7 March 2008, 18:09
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"Google Analytics Industry Benchmarking will let users opt-in to share and have access to aggregate traffic info for websites in their industry vertical and at other points in their supply chain."
