Wikipedia: Streisand effect
Reply
Already amended with references to Trafigura and Carter-Ruck: "The Streisand effect is an Internet phenomenon where an attempt to censor or remove a piece of information backfires, causing the information to be widely publicized. ... Mike Masnick originally coined the term Streisand effect in reference to a 2003 incident where Barbra Streisand sued photographer Kenneth Adelman and Pictopia.com for US$50 million in an attempt to have the aerial photo of her house removed from the publicly available collection of 12,000 California coastline photographs, citing privacy concerns."