New Scientist: ‘Infectious’ people spread memes across the web
Wednesday, 12 August 2009, 13:25
"Spanish researchers claim to have found a way to accurately predict how quickly and widely new pieces of information, or "memes" as they are called, will spread. The ability to forecast this 'viral' behaviour would be of great interest to sociologists and marketeers, among others."
Wall Street Journal: Contests and Giveaways Move To New, Fast Terrain of Twitter
Monday, 27 July 2009, 17:22
"While companies have used traditional contests for years to generate buzz, a Twitter contest is superior because 'retweeting' spreads brand awareness even quicker, says Dan Zarrella, a social-media consultant based in Boston. Case in point: for three days "#Moonfruit" was on Twitter's trending topics list, which tracks the most popular words on the site."
New Zealand Herald: Judge restricts online reporting of case
Tuesday, 26 August 2008, 18:05
"[New Zealand Judge David Harvey] said he was 'concerned about someone Googling someone's name and being able to access it later". He was also 'concerned about the viral effect of digital publication'. … To find out who the men are you can buy tomorrow's New Zealand Herald."
