Evening Standard maps at London boroughs level. Drill-down to street-level data is available — by downloading a PDF. A missed opportunity to do something interesting with data.

The BBC’s Chris Vallance looks at the Evening Standard’s Eros card for The World.

"The start of the freesheet wars in London between News International’s thelondonpaper and Associated’s London Lite has triggered a major rethink at the once-monopolistic Evening Standard…."

Peter Preston on how Eros card could be a step towards UK newspaper publishers finally getting a better understanding of who reads their newspapers. The current "two-stage distribution system [is] notably short on useful data".

"Sources at [Associated Newspapers] say plans are in place to take the Standard further upmarket and distinguish it more clearly from its free siblings."

"The publishing group has tasked digital agency Conchango with developing new ways of accessing news content throughout titles including, The Daily Mail and The Evening Standard’s websites, in a deal believed to be worth £1m."

"Associated Newspapers has stopped …Evening Standard vendors distributing … London Lite. According to media buyers, the move has been driven by declining sales of the Standard. Distribution will now be solely via London Lite distributors."