Esquire

Rex Hammock: Esquire’s battery-powered gimmick cover should be unplugged

Saturday, 26 July 2008, 10:49

"I think it is an even greater folly when old-media people think what’s special about new media is the way it blinks. It’s like when parents think they can better communicate with their kids by resorting to teenage slang."

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New York Times: News Flash From the Cover of Esquire - Paper Magazines Can Be High Tech, Too

 Tuesday, 22 July 2008, 16:57 Comments

US Esquire is going to have a battery-powered cover made by E-Ink, tghe company behind Kindle. “This is really the 1.0 version,” Kevin O’Malley, Esquire’s publisher tells the NYT. “Imagine when the consumer walks by a newsstand and sees that it

(Read more: E-paper, Esquire, Magazines, del.icio.us Links, eink, hearst, kindle, links)