New York Times: While Others Struggle, Norwegian Newspaper Publisher Thrives on the Web
Friday, 21 November 2008, 13:08 via Delicious/martinstabe
"At a time when other newspaper companies lament a loss of readers and advertisers, Schibsted is thriving. Its earnings rose 28 percent in the fourth quarter. Online operations will generate about 20 percent of the company’s revenue this year, according to analysts at Kaupthing ... even as many other big newspaper publishers struggle to reach the 10 percent mark. ... Perhaps more important, at least for investors, online businesses will provide nearly 60 percent of the company’s operating earnings by next year... Schibsted has become so emblematic of online success that Bharat N. Anand, a professor at Harvard Business School, is writing one of the institution’s well-known case studies on the company." Read More...
Entry Filed under: Newspapers, Online, del.icio.us Links, links, schibsted










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1. Kristine | 21 November 2008 at 1640
Old story but somehow they're still doing well:-) 80 pc of operating profit from digital operations in third quarter 2008. Did a story on that for http://www.journalism.co.uk, but the site's not working properly at the moment, more to come – there or on my blog
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