Online Journalism Blog: Marie Claire podcast raises product placement ethics
Wednesday, 25 April 2007, 09:14 via del.icio.us/martinstabe
"Women’s Wear Daily ... has raised the issue of magazine podcasting ethics separating advertising and editorial after Marie Claire’s Unilever-sponsored 'The Masthead With Marie Claire' podcast featured repeated mentions of the company’s products." Read More...
Entry Filed under: Ethics, Magazines, marieclaire, podcasts, productplacement
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