links for 2007-04-02
Monday, 2 April 2007, 12:24
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The Newspaper Association of America will today unveil a new campaign promoting newspaper advertising, under the slogan “Newspapers: the Multimedium”.
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Topix, the US local news aggregator part-owned by Gannett, McClatchy and Tribune, is moving to Topix.com and will start asking its readers to contribute more.
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Rebecca O’Connor: “Record companies agreed a deal with the UK’s commercial radio stations yesterday that will allow music clips in podcasts for the first time.”
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Data from the Newspaper Association of America shows that newspapers’ web sites contributed a 13.7% increase in total newspaper audience for adults 25-to-34 and 9.2% for 18-to-24.
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Matt Waite walks through one of his recent stories, showing how it is possible to do sophisticated multimedia journalism that combines data, mapping and video across both print and online.
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Wired magazine is offering subscribers a chance to have their photo on the cover of the July issue as part of a collaboration with advertiser Xerox, which is promoting digital production press and customization software.
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