links for 2006-11-13

Monday, 13 November 2006, 18:20

• Reuters: Blogs becoming advertising force
  An Ipsos MORI poll found that blgos are a more trusted source of information than TV advertising or e-mail marketing. Among their European counterparts, Britons are the least switched on to blogs.
  (tags: blogs advertising uk france germany spain italy europe)
• Strange Attractor: Blogging isn’t a publishing strategy
  Kevin Anderson: “Yes, blogs allow us to focus on niches. Yes, websites in general and blog in particular promise a bottomless newshole that we can fill with additional content. But it’s the engagement that really matters.”
  (tags: blogs newspapers)
• AOP: Waldman calls for distributed publishing model
  Simon Waldman has called for the online publishing industry to develop a sustainable business model for distributed content.
  (tags: aop guardian acap google)

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