Dan Blank: Frankenstein Content: Make Your Articles Come Alive

"I realize that no matter what a brand does, they will still get a Long Tail chart - there will always be articles that receive a lot of traffic, and always some that receive much less. Luckily, we have quite a few tools to help us understand what our readers love, and what we can be doing to make them love us even more. In terms of NEW content that a brand is creating, I propose the following: [cut off the tail and grow the area under the head]."

Micro Persuasion: Three Ways the Media is Innovating with New Interfaces

"If you want a glimpse of what's next for media then you need to really look to the editorial side of the house. As we've seen, that's where all the innovation is happening these days - and its changing how we engage with content. Here a look are three promising approaches and their potential implications."

Online Journalism Blog: Adding value to the archives: Suburbified.com mashes up NYT real estate articles

"Want to know the value of opening up your article databases and APIs? Suburbified is one of the first mashups created using the New York Times’ recently opened API. ... [The] NYT now has a new way for people to find its articles, and a new source of traffic for its archives."

Journalism.co.uk Editors’ Blog: Archived content and RSS feeds: The NewsNow problem

"As part of a series on Guardian.co.uk, the site published a piece yesterday from February 23 1972 headlined ‘IRA kills 7 in raid on Paras’ English base’. On the site we can see it’s from the archive and the date it was first published, but sites such as NewsNow.co.uk, which aggregate news headlines from RSS feeds, don’t make the distinction."

FT.com: Bloggers take German national library to task

"With the internet already in its second decade and host to reams of material for which paper was too expensive or too cumbersome, it is startling to realise that the German national library and its worldwide peers are only just beginning to grapple with the problems of systematically archiving the web."

Guardian: Open door: The readers’ editor on unpublishing

Siobhain Butterworth: "When you write a blog, agree to be interviewed, send a letter for publication or post a comment online, you are making a public statement in permanent form. That might seem screamingly obvious but, judging from the numbers of emails I get from people asking for material to be removed from the Guardian's electronic archive, it seems that some people still don't fully understand the implications of speaking to or even writing for a news organisation in the web age. "

Washington Post: 2002′s News, Yesterday’s Sell-Off

"The light-speed wipeout is a powerful reminder of how quickly bad information can spread via the Internet to a trigger-happy Wall Street that is willing to dump millions in stock before checking the facts. It exposed how Bloomberg's influential brand name is vulnerable to bogus content -- the old article was posted to a Bloomberg subscription service by a Florida investment adviser, one of Bloomberg's many "third-party content-providers."

InformationWeek: Microsoft Blog: Old News Is Not Good News

Dave Methvin on the United Airlines storY: "Hold on a minute! The whole reason to keep a person in the loop is to apply the kind of reasoning that an automated news-bot like Google's can't ever hope to use. The Post generously referred to this incident's errant person as a "reporter," but I think that's an insult to most reporters. This person had the job of searching for bankruptcy news. Is it unreasonable they should know some basic details about United Airlines, a major company that emerged from its real bankruptcy in 2006?"