Reuters: How to build a paywall
Wednesday, 14 July 2010, 16:44 via Delicious/martinstabe
Felix Salmon: "The purpose of a paywall isn’t to keep people out, it’s to generate revenue from loyal readers. And the expense of making the paywall harder to circumvent is almost certainly greater than the marginal extra revenue that such an action would generate: after all, the kind of people trying to get around the paywall will most likely simply go elsewhere, rather than pay." Read More...
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1. alexgamela | 14 July 2010 at 2109
Reuters: How to build a paywall http://ff.im/-nHRJG
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2. rroddy | 14 July 2010 at 2230
[shared] Reuters: How to build a paywall: Felix Salmon: “The purpose of a paywall isn’t to keep people out, it’s t… http://bit.ly/cl9XKd
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