Media Week: Publishers may pool online inventory for agency sales
Tuesday, 30 June 2009, 14:50 via Delicious/martinstabe
"Leading publishers such as Telegraph Media Group, Bauer Media and News International are in talks over pooling their online inventory to sell directly to agencies." Read More...
Entry Filed under: Bauer Media,Daily Telegraph,Online,advertising,aop,del.icio.us Links,links,newsinternational,projectalliance
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