Recovering Journalist: Sheer Idiocy
Wednesday, 4 February 2009, 08:44 via Delicious/martinstabe
"The problem with newspapers and Google is that newspapers–unlike Google–do a horrible job of selling Web ads. Trapped in a world of dumb banners and too slow to embrace smarter, higher-value ad types like contextual ads, geo-targeting, etc., newspaper sites simply aren't maximizing the revenue from all traffic sources, including Google." Read More...
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